MOMENTUM.
This was the design direction that I developed for the graduates end of year exhibition. The exhibition was curated by a small group of final year students, each with individual roles such as event planning, sponsorship coordination and graphic design (my role). This name was chosen as an initial design idea for our gallery aesthetic and graphic design / marketing style, as it refers to the the quantity of motion of a moving body, measured as a product of its mass and velocity. In relation to the graduates, this term speaks to their constant efforts throughout their studies, to achieve and inspire, even when facing unexpected hurdles and road blocks. The design of the exhibition space, logo, class of 2021 booklet and all promotional material was directed by the visual aesthetic that I developed around the term '“Momentum”. The final theme speaks to the quality within us all that ensures consistent development and unwavering progression.
Check out Curtin University’s Interior Architecture Instagram
and the Momentum highlight to see how the night went!
